Must be nice to have a skill, a talent, a tiny spark of life that separates you from the...
Blog
In September, UnderConsideration sponsored a one-day event on the development of corporate and brand identity projects by some of today’s...
Produce a hardback children’s book to sell a car? Why yes, it works very well when done with a...
Convention and visitor bureaus – there’s one in every city and town across America. That’s a lot of competition...
The concept of this cross-media project can run rings around many a ho-hum holiday greeting card. The set of...
Occasionally science takes time off from measuring cow emissions to come up with information that we can actually use...
While I can’t read of word of Italian, the language this marketing collateral is written in, the concept, design...
They are fairy tale illustrations for adults; lavish, paintings of worlds we would love to visit, or glimpses of...
When consumers browse the luxury wine and spirits shelves, they’re looking for the trophy they can bring back to...
Consider the plight of today’s U.S. mail carrier. Your employer is slagged off in the media for being fiscally...
There’s an inspiring mania for trying new things that you find in national postal services that is really never...
Today, when we honor those who’ve served their country with dubious pre-Black Friday sales, Joe Sacco’s new book, “The...
People seem to take this time of year as a kind of open season on tempting us away from...
We’re no great fans of the zombie mania that’s taken over our culture (especially as some of us see...
Our thanks to Michael Jahn for scaring up the purchase details on an FB posting we threw out there...
When it comes to digitally printing covers, we could all use a wee pinch of pixie dust. Surely that...
However much the Internet and digital technology have streamlined our work and play, they have also removed a certain...
Prior to PaperSpecs’ recent free webinar about wine and spirit labels, we must admit that we’d never really looked...
Song sprite/franchise Katy Perry had her good intentions unceremoniously Koala’d by the Australian government recently when it nixed the...
We don’t care. We don’t care that this idea is ridiculous, bizarre, and something 99% of the population would...
We at PaperSpecs, always on the lookout for ways to fulfill the “public service” aspect of our brief, hereby...
Considering the number of down-and-outs swigging unabashedly from brown-paper bags throughout the land, you could be forgiven for not...
Friends, these things must be faced head on. We refer, of course, to the end-of-year behemoth known as (courage...
This client’s handcrafted methods for creating its distilled spirits rely on an approach rooted in history. The creative team...
Product labels are to packaging what dust jackets are to books. They sets the scene for a brand and...
This letterhead and identity fill our design cup to overflowing with refreshing, effective and satisfying creative. All the pieces...
Clothing was the cause of political unrest and societal change long before the public burning of bras – an...
Somewhere in the land of book publishing, a beast is stirring, brushing off years of the print-on-demand laziness and...
A moment of respect for our paper mills, ladies and gentlemen. Sometimes it seems they are all that stands...