Nabisco published its branding guidelines as no mere binder. Instead, it looks for all the world like an enormous,...
Marketing Collateral
This 3-volume set didn’t simply help brokers sell condos, but served as a sort of keepsake for people’s experiences...
When Amazon wanted to entice Mexico’s children into using the voice-activated smart assistant Alexa, the creative team they approached...
MET created this amazing direct mailer that neatly expresses that nothing is more powerful than paper, ink and an...
Push created 'Good Night 2020' client gifts to provide some much-needed comfort, and a little gentle reassurance that 2021...
There is an instruction manual for graphic designers, and it’s not only “brutally honest,” it’s beautifully made, too.
To celebrate the year’s triumphs, global law firm White & Case presented two stunning annual report designs in 2019.
Printed by Kingsbury Press, this Kōʻula Brochure book inventively uses different papers and textures and cleverly duplicates a visit...
Though Mod Op's offerings extend to video and web-based games, they wanted to convey their abilities in a print...
Luxury lifestyle brand BassamFellows invested in a delightfully unconventional catalog at an equally unconventional moment in history.
If you’ve spent any time in San Francisco you know just how hypnotic the Bay’s rippling waters can be....
When you’re trying to entice overseas investors into backing your luxury London properties, a simple portfolio simply won’t do....
If you’re a high-end brand today, you know that after a sales meeting you have to leave a little...
Color has the power to move us in ways few other things can. So when European color-napkin manufacturer WEPA...
In the high-stakes world of fashion, image is everything. So when Coach Inc. – the holding company for Coach...
It’s challenging enough simply designing humble pieces that will be sent off anonymously into the real world. Now imagine...
When good design is effectively brought together with exciting printing and finishing techniques, they can make you feel something...
You know a ceramic-tile company is doing something right when you start thinking how cool the embossed cover of...
It seemed like there was a special feeling of triumph and adventure in the air this year. It was...
Every once in a while, design studios get the chance to cut loose and really demonstrate just how creative...
As designers, we want our work to surprise and delight. Thankfully, today’s printing techniques give us a nearly infinite...
Car taillights haven’t changed all that much over the last 50 years. So when Audi came up with a...
You don’t look at a David Prince photograph, you allow yourself to sink into it slowly, like lowering yourself into...
In today’s competitive real-estate market, the company that can “flip the script” on conventional marketing efforts is the one...
It’s a simple rule of marketing: The more complex your product or service, the more unforgettable your marketing materials...
Surprises are pretty rare these days – you’re lucky if you can even watch your favorite show without someone...
Sometimes one of the biggest challenges we face as creatives isn’t a small budget nor insufficient time to do...
Luxury weddings are big business, and subject to trends just like any other industry. The hottest wedding trends were...
If you’re a car company, putting your potential customer “in the driver’s seat” virtually is pretty easy these days,...
Standing out from the crowd. It’s what students have to do to be accepted by the school of their...
Recent Posts
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Dec. 2nd PaperSpecs Live [unboxed]: Sunny Bonnell & Ashleigh Hansberger
Here's a replay of the "Rare Breed" talk from our recent Live event...
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Creative Label Design: Bloody Merry GinBoutique spirits are booming, and gin makers especially have become increasingly more adventurous in...
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Weekly Quiz: Is an 80 lb. Cover Sheet Equivalent to an 8 pt. Sheet?
When it comes to paper making, three variables come into play: weight, caliper (or...
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Dec. 2nd PaperSpecs Live [unboxed]
Our recent PaperSpecs Live was a spectacular event for so many reasons. Here...
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Dec. 2nd PaperSpecs Live [unboxed]
Eager to be inspired by our featured presentations all over again, or merely want...
