Free PaperSpecs Webinar: The Beauty of Letterpress

Tuesday, March 26, 2013
2:00 p.m. Eastern (11:00 a.m. Pacific)

In this free PaperSpecs webinar sponsored by Neenah Paper, special guest speaker Vanessa Kreckel, the visionary behind Two Paperdolls, offers up new letterpress tips and tricks and reveals her latest finds in beautiful letterpress design.

Palo Alto, California – March 13, 2013 – In the age of photo bomb branding and viral meme marketing (maybe even because of it), we crave the personal, human touch that paper and ink delivers. And nothing delivers that kind of connection … texture … charm … and distinction quite like letterpress printing.

“Designers, artists, print and paper lovers – we just can’t get enough of the beauty of letterpress,” says Sabine Lenz, founder of PaperSpecs.com. “That’s why I’m really excited to present a new webinar exploring the creative possibilities that this timeless printing technique brings to stationery, business cards, covers, greetings and fine art.”

Special guest speaker
Vanessa Kreckel, owner and creative director of Two Paperdolls and veteran PaperSpecs webinar speaker, brings her years of experience and passion for letterpress to this 60-minute online seminar.

She’ll offer up tips and tricks to make the most of designs using letterpress and talk about how you can achieve different results with different paper. Vanessa will also show off her latest gallery of gorgeous letterpress examples and give attendees a sneak peek at a soon-to-be launched project recently completed with Neenah Paper.

Webinar highlights include:

  • Tips & Tricks – maximizing letterpress designs
  • Paper – different papers bring different effects
  •  How To – file preparation secrets
  •  Process – from design to plate making
  • Results – the right press for your project

Bonus Gift
Two Paperdolls designed the logo for Neenah Paper’s newest micro-site – The Beauty of Letterpress, which celebrates the best in letterpress printing and design. From those who attend the live webinar on March 26th, 25 lucky people will be selected in a random drawing to receive a Neenah Paper limited-edition letterpress print based on the logo.

Who Should Attend
“The Beauty of Letterpress” will be of interest and benefit to designers, artists, brand marketers wanting to know more about the creative possibilities and practical applications of using letterpress printing techniques.

PaperSpecs webinars are developed to include inspiring real-world examples, highly useful and easily implemented tips, cutting-edge perspectives from industry thought leaders, and results of the most current research.

Thanks to the generous support of Neenah Paper, The Beauty of Letterpress is free and open to the public. Space is limited though, so be sure to reserve your seat today for this special event at www.paperspecs.com/webinar.

About Vanessa Kreckel
Vanessa Kreckel is the visionary and brains behind Two Paperdolls. Inspired by textiles, nature, architecture and all things vintage, she is passionate about the art of storytelling for clients’ events as well as branding for incredible businesses. Vanessa started Two Paperdolls as a hobby over 12 years ago, creating unique custom invitations for friends and family until she took a giant leap of faith to start a business of her own. Vanessa’s custom invitation business became a sensation in the design world, attracting clients from all over the world to the award-winning suburban Philadelphia firm in search of impeccable design and letterpress goodness.

About Neenah Paper
Neenah Paper (NYSE: NP) is an innovative leader in the creation and manufacturing of premium, specialty and sustainable papers used for premium writing, text, cover, private watermarks, and specialty needs. The Neenah signature portfolio includes market leading brands such as CLASSIC®, ENVIRONMENT® and CRANE® Papers, and in 2012 the company added the ASTROBRIGHTS® and combined SUNDANCE® Papers with ROYAL Brands to form the new ROYAL SUNDANCE™ Paper Collection. The company also produces envelopes in thousands of unique styles.

Neenah is committed to developing relevant mobile and online technologies including the Neenah Paper Cabinet™ for Desktop tool and the new Neenah Cabinet™ for iPad, iPhone and Android apps. With multiple manufacturing facilities in Wisconsin, prime importance is also placed on recycled and alternative fiber products through the Neenah Green initiative. Visit Neenah Paper for more information or call (800) 558-5061. Follow Neenah Paper on Twitter: @neenahpaper; subscribe to the Neenah Facebook page; or visit Neenah’s blog, Against the Grain.

About PaperSpecs
PaperSpecs  is a small, independent team on a mission: To provide inspiring, objective, practical, up-to-date information about paper and printing technologies via easy-to-digest tips and tricks, entertaining back stories, and expert insights. PaperSpecs helps to guide creatives from their initial inspirations to the meticulously designed, beautifully printed and finished projects print and paper lovers cherish. PaperSpecs is exclusively for designers, print buyers and paper professionals who feel a deep passion for the tactile and powerful experience that is paper and print. You can connect with PaperSpecs on Facebook, Twitter and Pinterest.

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Copyright 2013. All brand names are the property of their respective owners and may or may not be trademarked.

Contact
Sabine Lenz
PaperSpecs
127A Coleridge Ave
Palo Alto, CA 94301
T: 650-321-5152

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