Texas State Health Brochure


They got the chemistry just right on this hexagonal brochure! So how does this concept take shape? The designer says a little research revealed that when the hexagon is paired with icons and other elements it connotes technology.

The engineering behind each arm is a testament to proper planning – mock-ups were prepared (yes!). Each panel is a bit smaller than the one above it in the folding sequence, which allows not only for easier folding to final size, but also gives a nice neat finished appearance.

Congrats to the printer on the diecutting and scoring as well as what they achieved with five spot colors on the Curious Collection Metallic Ice Gold.

Texas State Health Brochure was featured as a Paper Inspiration.


Project Details

Title Texas State Health Information Technology Program Brochure Client Texas State Health Information Technology Program Date September 2010 Design Julie Babler, Mary Love Bigony, Hoyt Haffelder, Chandler Prude Print Capital Printing Company
Austin, TX
Paper Curious Metallic Ice Gold 92 lb. Cover

Production Details

Dimensions 4" x 4" folded, 9.75" x 9.75" flat Print Quantity 2,500 Production Cost $4,300 Production Time 1 week Printing Method Offset Number of Colors 5 colors (PMS 368, PMS 638, PMS 1585, Cool Gray 7, black) Finishing and Binding Diecut, score, folding


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