Iggesund’s New Black Box Unveiled

“I manipulate paper in the least invasive way, to keep the integrity and feel of it. Paper and paperboard to me is a living, breathing entity with a life of its own,” says Japanese-American designer Jeff Nishinaka.

Nishinaka is the sixth to accept Iggesund Paperboard’s Black Box project challenge. His contribution will be unveiled at an exhibition in Milan this month.

Calling himself a paper sculptor, he works exclusively with paper-based materials. His subject matter ranges from Oriental fables to modern everyday life.

“We’re looking for creative minds who really push the limits of what can be done with Invercote,” explains Carlo Einarsson, director market communications at Iggesund Paperboard. “But the project is also a tribute to all the designers who have chosen Invercote over the years to be the starting point for their fabulous packaging designs.”

There are plans for the Black Box project to continue on to Moscow and Tokyo within the next year.

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