Gmund Cotton Promotion

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Mr. Letterpress … please meet Ms. Cotton. As you might expect, a love story ensues in this beautiful print promotion celebrating the launch of Gmund’s 100% cotton paper. So head-over-heels in love with this piece, we’ll happily kiss-and-tell-you all about it.

Using stellar examples of design from real-life clients who used the Gmund Cotton, lucky recipients of this three-part mailing were treated to some amazing examples of letterpress printing on all available weights and colors of the stock.

From inked to blind impressions, from round corners to hole punches, from tiny sans serif to swirly script, from geometric shapes to hand-drawn illustrations – they thought of every possible example to inspire you.

Considering there was such eye-popping creativity and finger-tapping texture on the inside of the package, I really appreciated the simple wrap that kept all the samples in place. No printing, no competing with the contents, just an elegant wrap of the soft grey text weight sealed with a circular label that sported the logo. I’m getting all cottony just thinking about it.

Gmund Cotton Promotion was featured as a Paper Inspiration.

[youtube=http://youtu.be/m3eWXI1jBJ0]

 

Project Details

Title Gmund Cotton Promotion Client Gmund Paper Mill Date April 2013 Design New Cat Orange
Wiesbaden, Germany
Print Letterjazz
Essen, Germany
Paper Gmund Cotton

Production Details

Dimensions Varies Print Quantity 2,500 Production Time 2 weeks Printing Method Letterpress Number of Colors 3 colors
(2x cream, 1x blue)
Finishing and Binding Foil stamping, diecut,
scoring and folding


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