Unisource Canada has rebranded the Mondrian-Hall division, acquired in 2009, under the name Unisource Wide Format.
Supporting the new rebranding strategy, Unisource Wide Format is launching the new private label brand, called SelectSource.
The focus of the SelectSource line is to match a selection of competitively priced substrates to the top industry end-applications including banners, posters, signs, interiors, photography, POP displays, decals, engineering drawings, and fine art.
“The SelectSource line will be the new focus, which will complement our existing media line,” says Sandra Ondas, the marketing manager for Wide Format Media. “The range of products within the line is extensive and includes aqueous, solvent, UV-cure and latex compatible products such as photo paper, scrim banner, window perforated vinyl, mesh, display film, and xerographic papers.”
Visit www.unisourcexl.ca for more information.