Tuesday, April 17, 2012
2:00 p.m. Eastern (11:00 a.m. Pacific)
PaperSpecs and Sappi Fine Paper North America Present Free Webinar “Giving Back with Design.” Special guest speaker, Michael Osborne, will share examples of Joey’s Corner projects and how designers can use their own talents for good.
Palo Alto, California – April 6, 2012 – When the talent of a designer is directed toward a charitable cause, it’s quite simply a force for good like no other.
So if you’ve been thinking about doing pro bono design work, but weren’t sure how to begin, award-winning designer Michael Osborne brings his invaluable personal experience to the free webinar “Giving Back with Design.”
Since 1981, Michael Osborne Design has undertaken hundreds of pro bono design projects for nonprofit groups, working on them between regular client work. A Sappi “Ideas That Matter” grant in 2008 spawned the project closest to Osborne’s heart – Joey’s Corner, a 501(c)3 charitable organization.
Through the lens of Joey’s Corner, Michael Osborne will share printed examples of the design work he’s donated, how he finds the time to give back and why he thinks it’s so important.
Osborne will also provide helpful tips on the questions most designers have:
- How do I choose pro bono clients?
- Is the design process any different?
- Can I (should I?) charge for any of the work?
- How do I work with pro bono clients?
“Sappi believes that today, meaningful work is creating impact in the world around us … and I couldn’t agree more,” says Sabine Lenz, founder of PaperSpecs.com. “To support the ideas and desires of designers to pay it forward, we’ve collaborated with Sappi and Michael Osborne for a webinar that is personal, educational and inspiring. Michael’s creativity and practical insights will help designers think, today, about what they can do tomorrow.”
You don’t want to miss “Giving Back with Design.” This webinar is free thanks to the generous support of Sappi Fine Paper North America. Space is limited, so reserve your seat today for this special event at www.paperspecs.com/webinar.
About Michael Osborne
Michael Osborne is president and creative director of the San Francisco firm, Michael Osborne Design. Established in 1981, the firm’s work in corporate and brand identity, and package design has garnered awards from all major competitions, and has been recognized by industry publications.
He has been a three-time recipient of a Sappi Fine Paper “Ideas That Matter” grant. The 2008 award launched Joey’s Corner, an ongoing project especially close to his heart.
Michael’s work is included in the permanent collections of the San Francisco MOMA, the Cooper-Hewitt National Design Museum, and the Smithsonian National Postal Museum in Washington, D.C. Michael designed the 2002 and 2004 Love stamps, the 2006 Wedding stamp set, the 2006 Madonna & Child stamp, and the 2007 Patriotic Banner stamp for the USPS.
He has lectured, and has been a featured speaker at numerous conferences and design schools. Michael received his undergraduate degree at Art Center College of Design, and his MFA at the Academy of Art University in 2007. In the summer of 2006 Michael was the recipient of the prestigious AIGA Fellow Award.
About Sappi Fine Paper North America
Sappi Fine Paper North America, known for innovation and quality, is a preeminent North American producer of coated fine and release papers and market pulp headquartered in Boston, Massachusetts. Its coated fine papers, with highly recognized brand names such as McCoy, Opus, Somerset, and Flo, are used in premium magazines, catalogs, books and high-end print advertising. The company is also the world’s leading supplier of release papers for the automotive, fashion and engineered films industries, including the globally recognized Ultracast brand. Sappi’s release papers provide the surface aesthetics for synthetic fabrics used in footwear, clothing, upholstery, and accessories, as well as the textures for decorative laminates found in kitchens, baths, flooring, and other decorative surfaces. An integrated pulp and paper producer, with state-of-the-art pulp mills, Sappi is the third largest seller of hardwood pulp in North America.
Sappi Fine Paper North America is a subsidiary of Sappi Limited, a global company headquartered in Johannesburg, South Africa, with manufacturing operations on four continents in eight countries, sales offices in 35 countries, and customers in over 100 countries around the world. For more information, visit www.sappi.com/na.
About Ideas That Matter
More than a decade ago, Sappi Fine Paper North America— the maker of McCoy, Opus, Somerset, and Flo — established the Ideas that Matter grant program to recognize and support designers who generously donate their time and talent to a wide range of charitable activities. Even today, Ideas that Matter remains the only grant program of its kind in the industry. Since 1999, Ideas that Matter has funded over 500 nonprofit projects, contributing $12 million worldwide to causes that enhance our lives, our communities and our planet. Sappi believes that the creative ideas of designers can have an impact beyond the aesthetic and that those ideas can be a powerful force for social good. Working together with its customers, Sappi aims to make a difference. For further details and how to apply, visit www.sappi.com/ideasthatmatterNA.
Finding the most accurate information on paper availability, green certifications and trends like digital paper options is a challenge for designers, print buyers and paper purchasers worldwide. This reality inspired Sabine Lenz, designer and author, to create PaperSpecs, the first independent and comprehensive Web-based paper selection tool. The search mechanism is specifically designed to help paper specifiers easily and quickly find the paper that meets their project’s sustainability goals, creative vision and process requirements.
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