Creativity in Under 10 Minutes

creativityThose looking for a little creative stimulation this month should block out 9 minutes and 13 seconds on their schedule and make a date with the latest episode of PBS’s “Off Book” series: “How to be Creative.” Touching on the value of collaboration, the creative process as it is understood by neuro-scientists and more, this piece is equal parts thought-provoking and inspiring.

Two of the most powerful insights: There is no such thing as creative originality, and moving beyond your comfort zone is key to creation. As Julie Burstein puts the latter:

“Whatever we can do to expand our capacity  for uncertainty, that’s a wonderful preparation for creativity.”

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