The creative team at FA Design capitalizes beautifully on the up-close-and-personal nature of their client’s business (Macrografiks is an online source of macro images and photo products based in Barcelona, Spain).
These promo cards were used as handouts and mailouts for special events and promotions. Each is captivating visually thanks to the macro viewpoint and bright, saturated digital 4-color printing. A soft-touch coating gives them a velvety texture that makes you want to keep them in your hands.
The square format, bold white borders, and white block type imparts a decidedly fresh and contemporary aesthetic. That deep, dark envelope is a prefect choice that creates a great contrast to the sunniness of the cards. I imagine these lovelies generated some nice sales and ended up on quite a few bulletin boards.
About the PaperSpecs Gallery
We’ve created a curated space where design, paper and printing excellence are celebrated and made very visible – for those who love the medium of paper. For those who want a little inspiration. For those who may be your next clients.
What’s in it for you?
As well as receiving exposure for your work (and the admiration of your peers), a feature video about your project might appear on the PaperSpecs website.
Go on, Show us What You’ve Got
Those selected to appear in the PaperSpecs Gallery will be notified by e-mail. Not all entries will be selected for inclusion. We’re looking for those printed pieces that are truly inspirational in terms of creative and appropriate use of paper, and excellence in design and printing.
We can’t wait to see what you’re capable of!