You are Invited to the Unveiling

470-unveiling-1

When Vision Graphics updated their website, they wanted to send out a direct mail piece that was different, of course. To that end, the printer did three things right: personalization, paper and adding a special “twist” to the format.

The first thing you notice about this mailer is the exotic “twist fold” that is finished by hand. The mailing panel side results in a diamond shape that rises above the supporting flaps in a three-dimensional fashion. The front side looks like four woven squares. Comply with the handy instructions that tell you to “pull” on two opposing corners, and the sheet pops open like a flower.

Needless to say, you could open and close this novelty for hours, which is why we also love the stock choice – YUPO. The synthetic paper can certainly stand up to my designer’s curiosity, and the slick feel under hand is great. Digital printing made personalization a snap and adds an extra layer of appeal.

 

Project Details

Title You are Invited to the Unveiling Client Vision Graphics Inc. Date November 2013 Design Michele McCreath
Tyson Polzkill
Print Vision Graphics Inc
Denver, Colorado
Paper Yupo Blue Synthetic
White 78 lb. Text

Production Details

Dimensions 12" x 12" Print Quantity 2,000 Production Time 3 weeks Printing Method Digital with variable data Number of Colors CMYK Finishing and Binding Hand fold


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