Snowflakes make for a great motif at holiday time, but the in-house design team at Erie Insurance took an out-of-the-box (actually, an out-of-the-card) approach to produce a heavenly 2014 holiday greeting worth keeping.
Two starlike shapes were kiss diecut into the panels of the accordion-folded card. Once removed, the recipient slid the pieces together along a slit creating a three-dimensional snowflake ornament complete with tiny hole for hanging. Simple illustrations and clean type kept the overall look upbeat and updated.
The Esse Pearlized White paper added the kind of sparkle you’ll see when moonlight hits that new-fallen snow. The 105 lb. performed well and gave a luxurious quality. A molten, coppery-red spot color was an interesting and inspired choice for the season set against the silvery gray tones.
About the PaperSpecs Gallery
We’ve created a curated space where design, paper and printing excellence are celebrated and made very visible – for those who love the medium of paper. For those who want a little inspiration. For those who may be your next clients.
What’s in it for you?
As well as receiving exposure for your work (and the admiration of your peers), a feature video about your project might appear on the PaperSpecs website.
Go on, Show us What You’ve Got
Those selected to appear in the PaperSpecs Gallery will be notified by e-mail. Not all entries will be selected for inclusion. We’re looking for those printed pieces that are truly inspirational in terms of creative and appropriate use of paper, and excellence in design and printing.
We can’t wait to see what you’re capable of!
