Scion PopOut Brochure


Here’s a marketing piece that got great mileage. It was handed out at an auto show of course, and its high-gloss, high-tech look is perfect for the launch of this Scion concept car.

And once again, you can see how wonderfully that patented PopOut fold really does the trick. It’s just a cool surprise when you open the CD holder. And as such, you’re going to have to take this one home to show the folks!

And speaking of pop … the depth of the colors really jumped off the Chromomat – especially that royal blue interior.


Project Details

Title Scion PopOut Client Scion Date January 2003 Design Enterprise Communications Print PopOut Branding
Dallas, TX
Paper Iggesund Invercote 150 gsm
Chromomat 350 gsm

Production Details

Dimensions 5" x 5" folded Print Quantity 350,000 Production Time 6-8 weeks including freight Printing Method Offset Number of Colors CMYK Finishing and Binding Patented fold and hand assembly


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