Build a Love Nest

242-buildanest-1

One Easter, I filled an outdoor planter with fresh purple pansies tucked in among yellow Easter Basket grass. Within a week, the planter had been raided by robins – the yellow grass popping up in bird nests in the trees throughout my yard that spring.

This Valentine promo piece reminded me of that wonderful interaction I felt with the birds back then. This time, the nest is feathered with raffia that invites the viewer to weave it in and out of a heart shape made with diecut circles.

Tiny swirls that recall the bits and shreds of bark and leaves the birds often carry in their mouths are used to embellish the card. The swirl is also the basis of a repeating pattern that decorates the back of the card and a large wrap-around label for the envelope.

Nature’s inspiration and a great interactive design concept have built a nest that anyone would love to receive.

 

Project Details

Title Build A Love Nest Client SK Designworks Date February 2011 Design Soonduk Krebs Print Cannon Graphics
Philadelphia, PA
Paper Neenah Crane Lettra Fluorescent White 110 lb. Cover

Production Details

Dimensions 5.5" x 4.25" Print Quantity Approximately 300 Production Time 2 weeks Printing Method Offset Number of Colors 1 color Finishing and Binding Weaved rafia a bit and leaving the rest for the receiver of the card to finish building a love nest


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