MCA Luminocity Gala Invite 2014


Step right up! With extraordinary paper engineering, distinctive fine art illustrations, show-stopping fluorescent orange ink, and expert attention to detail, EBD has done it again – created a keepsake invitation for Denver’s Museum of Contemporary Art annual fundraising gala.

Inspired by the illustration style of artist Mark Mothersbaugh, the invite takes us right into the storied carnivals and sideshows of days gone by.

A diecut tent has been engineered to pop out for delightful dimension. Using interactive appeal, a tiny grommeted wheel on top spins for kaleidoscopic fun. Soft touch aqueous coating on the Endurance Gloss Cover produces a feel as sweet as cotton candy. A clever pocket on the back of the invite houses the necessary cards and envelope.

The eclectic mix of subject matter gleaned from Mothersbaugh’s art is unified perfectly throughout all the elements. I loved the clear box packaging and the wonderful storytelling effect of the stepped, accordion folded piece.

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Project Details

Title MCA Luminocity Gala Invite 2014 Client Museum Contemporary Art Date July 2014 Design Ellen Bruss Design Print Sprint
Denver, CO
Paper Xpedx Endurance Gloss White
111 lb. Cover

Production Details

Dimensions 23.625 x 7.9375" Print Quantity 250 Production Time 2.5 weeks Printing Method Offset Number of Colors 2 colors (PMS special mix fluorescent orange 021 + black), 100% soft touch aqueous Finishing and Binding Tent: diecut, assemble with grommet spinning wheel, insert into clear box. Hand address, add glue to belly band, sort, tie, bag

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