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No requisite card for those end-of-year holiday greetings from KVGD. Glasgow-based Kerr Vernon gave his clients something visually pleasing and eminently useful. The year planner/wall calendar/poster features old handset type, letterpress printing combined with offset, and More »
There are no two ways about it – product packaging is the “prime time” of design. Nowhere else is design held so directly responsible for the ultimate success or failure of the product it’s selling. And nowhere else are designers as greatly challenged as when designing More »
A borderline obsessive who won’t stop short of exceptional?
Do you agonize over typefaces, color swatches, paper samples and
the perfect printing concoction for your creation of graphic glory?
If so, then you’ve got the making of a PaperSpecs PRO.
There’s nothing inherently funny about type. But illustrator Andy Smth, who’s put his skills to work for the likes of Sony, Penguin books and Cadbury, decided a melding of corny one-liners and type might make for some fine prints, books and coasters. Inspiration struck when he was creating the cover for a children’s joke book for MacMillan. The resulting work is the focus of a solo show at the Bristol Soma Gallery in England.
As he told Creative Review,
“Flicking through all these cheesy puns and one liners, it occurred to me that they’d make great prints – I really like the way they are very sharp and succinct in their delivery and how they play with words,” he says.
We’re not altogether sure what’s been going on in the offices of Sagmeister & Walsh, but they now seem to be luring other designers into their increasingly whimsical larks. It began with principal Jessica Walsh’s social media project 40 Days of Dating with friend Timothy Goodman. (About which we’ve had a heated LinkedIn discussion going for more than a week now.)
Now Sagmeister & Walsh have created a five-part game show (!) called Sagmeister X Walsh Adobe Remix, in which the pair compete to create the most imaginative version of the Adobe logo using extremely unconventional items. (No word on whether this is something being financed by Adobe, but the pair have done design work for the company before.)
The competition is hosted by real-world game show host Todd Newton. Oh, and it’s judged by designers Jessica Hische, Stefan Bucher, Noreen Morioka and Joshua Davis.
To date, three episodes of the show have been posted online. Below is the first. All episodes can be found here.
In a coup well in keeping with Mad Men‘s seeming inability to put a foot wrong, AMC has enlisted famed designer Milton Glaser to create the print ads for its final season, which begins April 13th. The New York Times has a wonderful piece detailing the meeting of Glaser with series creator Matthew Weiner, and the thought that went into making this dream partnership stay true to both Glaser’s work and Mad Men’s era and ethos.
Mr. Glaser said his concern was trying to make work that suggested a late-1960s feel without pillaging his own late-1960s feel. “I haven’t been working this way for 30 years or so,” he said. “My anxiety was that people would think, wait a minute, I’m still doing this sort of thing.”
In the high-stakes world of advertising, headhunting the right talent away from rival firms can be an expensive proposition. Dubai’s FP7 saved more than 90% on the projected outlay to recruit four new creatives from rival firms, all with the help of a clever print package.
A book targeted directly at each person was hand-delivered to the prospects. Opening the books revealed a hollowed-out compartment inside containing a smartphone with only one contact number programmed therein: that of FP7′s creative director.
The result? Four new employees, and an outlay of only about $1,600, compared with the projected cost of $81,000-plus the firm normally would’ve paid to wrangle new talent.
Behold the power of print…and a strong cellphone signal.
Never in the history of PaperSpecs (and we’re going on 11 years now…good grief!) has any paper creation received quite so much love from readers as the Pantone-like swatch deck of beer: Beertone. And starting today, that uber-popular deck gets a new edition…for Brazilian beer.
A comprehensive guide to 202 Swiss beers, the original piece has been featured in the PaperSpecs Gallery and, most recently, in our PRO member Golden Ticket Giveaway for this month. (Hurry gang – get your entries in before March 31st for your chance to win! Not a PRO member? Sign up for your 7-day free trial, then click the link above to enter to win. That’s just between us, OK?)
The new Brazilian edition also features 202 beers…and that’s about all we can tell you, as our Portuguese is really not what it should be. We wish Alexander Michelbach and Daniel Eugster at Beertone all the best with this new endeavor, and can’t wait to see what they’ve come up with.