NEWS: PaperSpecs Webinar Unveils a Winning Pricing Strategy for Creatives

News – For Immediate Release

Free PaperSpecs Webinar
3 Easy Steps to Price Your Creative Projects
Thursday, December 8, 2016
2:00 p.m. Eastern (11:00 a.m. Pacific)

In PaperSpecs’ upcoming free webinar sponsored by Commerce Printing, FunctionFox and VMA Storyboard, discover an easy strategy for pricing your creative projects with confidence.

Palo Alto, California – November 18, 2016 – One of the most stressful elements of running a creative business is determining how much to charge. While you want your prices to be competitive enough to attract new clients, you have the right to earn the money you deserve.

So how do you make sure you’re acknowledging your worth without scaring prospective clients away? Marketing expert Ilise Benun has a surefire strategy for finding that middle ground and pricing projects fairly and confidently.

“Money is a topic that most people like to avoid,” says Sabine Lenz, founder of PaperSpecs.com. “However, Ilise Benun’s step-by-step pricing strategy takes the pain out of pricing so designers can focus on the creative details of their work.”

If you’ve ever felt nervous when broaching the subject of money with a client or wondered if you’re charging enough, this can’t-miss webinar will leave you with the know-how to set your prices with ease.

 

3 Easy Steps to Price Your Creative Projects
Thursday, December 8, 2016

2:00 p.m. Eastern (11:00 a.m. Pacific)
Registration Link: www.paperspecs.com/paperspecs-webinar-signup/

97-price-projects

Guest Speaker
Pricing your services accurately and talking about money with confidence are essential to success. In this new webinar, Ilise Benun, founder of Marketing Mentor and business coach specializing in designers and other creative professionals, will teach her Simple 3-Step Pricing Process.

Webinar Highlights
In 3 Easy Steps to Price Your Creative Projects you will learn:

  • What to say (and never say) when someone asks, “What do you charge?”
  • How to figure out the absolute minimum price you need to charge.
    How to find out what your prospects can pay.
    How to control the money conversation so you can command the fees you deserve.
    Why you should stop asking for the client’s budget.

PaperSpecs webinars are developed to include inspiring real-world examples, highly useful and easily implemented tips, cutting-edge perspectives from industry thought leaders, and the results of the most current research.

Thanks to the generous support of Commerce Printing, FunctionFox and VMA Storyboard, 3 Easy Steps to Price Your Creative Projects is free and open to the public. Space is limited, however, so be sure to reserve your seat today for this special event at www.paperspecs.com/paperspecs-webinar-signup/.

About Ilise Benun
Ilise Benun is the founder of Marketing-Mentor.com, the go-to online resource for creative professionals who want better projects with bigger budgets. She is also a Program Partner for HOW Design Live and host of HOW’s “Get Better Clients Bootcamp” in Chicago, May 2, 2017.

Benun is a national speaker and business coach, author of 7 books and the Marketing Mix Blog, and host of the #HOWLive podcast and the Marketing Mentor Podcast. She teaches as adjunct faculty at Pratt Institute and Maryland Institute College of Art and her online courses can be found through CreativeLive, HOW Design University and American Writers & Artists Institute. Follow her @ilisebenun and get her Quick Tips: www.marketing-mentortips.com

About Commerce Printing
Our mission at Commerce Printing is to live green, print green. From soy based inks to 100% recycled paper to biodiesel technology, we strive to set an example today. Reduce. Reuse. Recycle. Today matters in the way you care for the world we live in. It sets an example of environmental leadership and responsibility – not just at home but around the world.

About  FunctionFox
FunctionFox is a powerful and easy-to-use online timesheet and project management tool. Get accurate tracking on your projects from concept to completion, reduce admin time, increase profits and best of all, free up more of your time. FunctionFox is currently used by over 100,000 creative professionals worldwide. FunctionFox helps Creative Teams Stay Creative.

About Storyboard
VMA Storyboard (www.vmastoryboard.com) is a new approach to covering the creative world across all media, with a focus on the one thing that creatives of every stripe have in common: a need to tell a story in the most efficient and creative way possible. VMA Storyboard is a place to share ideas, get help, get inspired, and show off your creative work – regardless of medium. Here, you’ll find inspiring projects that play smartly across the print and digital worlds.

About PaperSpecs
PaperSpecs is a small, independent team on a mission: To make this world a better place through great design by providing inspiring, objective, practical, up-to-date information about paper and printing technologies via easy-to-digest tips and tricks, entertaining back stories, and expert insights. PaperSpecs helps to guide creatives from their initial inspirations to the meticulously designed, beautifully printed and finished projects print and paper lovers cherish. PaperSpecs is exclusively for designers, print buyers and paper professionals who feel a deep passion for the tactile and powerful experience that is paper and print. Learn more at http://www.paperspecs.com.

You can also connect with PaperSpecs on Facebook, Twitter and Pinterest.

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Pricing quote 3 Pricing quote 2Copyright 2016. All brand names are the property of their respective owners and may or may not be trademarked.

Contact
Sabine Lenz
PaperSpecs
127A Coleridge Ave
Palo Alto, CA 94301
T: 650-321-5152

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