Live from the Letterpress Revolution
Thursday, November 8, 2018
2:00 p.m. Eastern (11:00 a.m. Pacific)
From elegant playing card packages to sumptuous business cards with deep impressions, letterpress makes itself remembered by everyone who encounters it. Though nearly 600 years old, the technique is enjoying something of a renaissance today.
Join us on November 8th as Ben Levitz, founder of the inspiring Minnesota letterpress shop Studio On Fire, takes you on a wild ride through the art form in all its variations: from wood cuts and hand-set type to prints made by…steamrollers?
Starting his career as a graphic designer, the Studio On Fire founder, Ben Levitz, spent nearly a decade working with design leaders at the Kilter, Larsen, and Carmichael Lynch Thorburn design agencies. His creative expertise has focused on design as a branding tool for a large and varied list of national companies with work consistently appearing in award shows, as well as publications of AIGA, Communication Arts, Graphis, Print magazine and the Type Directors Club annual. He has also served as an adjunct faculty member at the College of Visual Arts teaching advanced typography course work. Ben’s tactile design sensibility led to the founding of Studio On Fire in 1999 with the vision of uniquely combining design and print craft. With a growing letterpress shop, Ben left the agency world in 2006 to run the studio full time. Its capabilities now encompass specialty pressure-based printing, including letterpress, foil stamping and engraving. The 20-person Minnesota-based company currently produces its own design work and projects in addition to a massive amount of custom printing work for an impressive list of agencies and design firms worldwide. Making stuff that people actually want, and doing it with love and an expert eye toward detail, is what the studio is all about.