Must Have: Zanders
When great design meets an unbeatable paper stock, success is sure to follow. That’s particularly true when you use Zanpack touch from Zanders. With its attractive natural look and uncharacteristic rough feel, this uncoated solid bleached sulfate (SBS) board – available in basis weights from 240 to 340 gsm – is perfect for calling attention to luxury products such as fine foods, fashion items, or high-end cosmetics and perfume.
Take this great perfume packaging sample designed by Düsseldorf advertising agency zinnobergruen and printed on Zanpack touch; it was named among the “200 Best Packaging Designs Worldwide 2017/2018” last year by the trade journal Lürzer’s Archive.
“The strong contrast between the gleaming color effects of the hot foil and the naturally coarse, uncoated surface of Zanpack touch is an immediate eye-catcher,” observes Zanders’ Hank Somer. Transparent hot foil, an orange colored inner print as well as a blind embossed logo were all applied to 340 g/m2 Zanpack touch for a truly spectacular effect.
Enter to win one of 35 Zanpack touch perfume boxes right now! Hurry, contest ends June 28th! (North American entries only, please.)