When your stock in trade is “tailored floral design” rather than simply “flowers,” it helps to have an identity system that instantly differentiates you from the floral section of the neighborhood grocery. It’s more vital still when you don’t have a retail space to call your own.
Tailored Twig provides unique, hand-crafted floral creations on both coasts of Florida thanks to the efforts of owner Darin Bahl and the four-legged muse of the operation: Winthrop. The canine, known affectionately as “Sir Winthrop, Mr. W.” and, one suspects occasionally, “Boss,” quickly became, in designer Eric Kass’ hands, the focus of the Tailored Twig identity.
Find out more about Tailored Twig.