This packaging for La Mer lotion is definitely a contagious design. If you have read Jonah Berger’s bestselling book Contagious, you know what I’m talking about. (If you haven’t, Jonah is a professor of marketing at the Wharton School of the University of Pennsylvania and an expert on word-of-mouth – aka viral – marketing.)
Find out more about La Mer Matte Maze Box.
PRO MEMBERS: Embossing