IMPACT/Advantage 2011 Invitation

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Planning an important business event? Want to create a great impression and make clients feel valued? Then a printed invitation remains the best return on your investment. The design, printing and engineering of this piece show just how it’s done with taste and style.

To bring physical form to the theme (Fuel the Movement) of this exclusive annual gathering, a wave motif was chosen. A striated graphic flows across the pages and weaves in and out of the self-covering, stepped accordion-folded invite.

Two pieces of the 80 lb. Neenah Eames Painting Cover are seamlessly glued together to allow for the requisite number of panels, a perfectly fitted capacity spine and short, fold-over closure.

Thanks to the format, recipients can view the piece like a book by reading single pages, or extend the invite to get a full view at a glance. A nice boxy outer enclosure protects the invitation on its way through the mail stream and attracts attention with its three-dimensional structure.

IMPACT/Advantage 2011 Invitation was featured as a Paper Inspiration.

[youtube=https://www.youtube.com/watch?v=PBsR7y7x0XU]

 

Project Details

Title IMPACT/Advantage
2011 Invitation
Client Charles Schwab Advisor Services Date May 2011 Design Amy Stellhorn Print ColorGraphics (Cenveo)
Los Angeles, CA
Paper Neenah Eames Painting Vellum White 80 lb. Cover

Production Details

Dimensions 5.5" x 6.5" Page Count 24-page self cover
accordian fold
Printing Method Lithography Number of Colors CMYK + 4 spot colors Finishing and Binding Diecut, stepped accordion fold, glue 2 panels together


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