Our recent webinar “How (& Why) to Get Started with Augmented Reality,” presented by Trekk’s Sarah Mannone, showed you...
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If you’ve been eager to dive into this powerful technology, consider this your PRO members-only crash course!
Wish someone would give you a simple-but-detailed intro to the exciting world of augmented reality? In this exclusive PRO...
Last week, we were drooling over IKEA’s “Paper Store.” And this week? The Swedish furniture phenomenon has only gone...
PBS KIDS released its first augmented reality app for iPhone and iPod touch called FETCH! Lunch Rush. The free...
The AR experts at Trekk answer your questions after our recent webinar, leaving us with some intriguing possibilities to...
Must Have: International Paper Quite frankly promotions don’t come much cooler than International Paper’s Accent Camera. Introduced at Adobe...
Many designers and marketers think augmented reality is technically complicated and too expensive to execute. During this free PaperSpecs...
Liz: I have a client I am going to print a coffee table book for. They just told me...
Now that you understand what augmented reality is and have an idea of the right augmented reality experience for...
We were psyched. We were intrigued. We waited for the full details with keen anticipation. Mohawk has been developing...
While print remains as vital as ever, there are some clear benefits to bringing together your print pieces with...
It seems augmented reality is everywhere these days, from furniture catalogs to restaurant menus and beyond. But what exactly...
The most successful augmented reality campaigns are strategic. They are conceived as AR experiences from the beginning, and the print...
M.J. Anderson, co-founder of AR firm RealityBLU, showed us how to use WebAR to easily craft intriguing augmented reality...
By Emilee Christianson One of my favorite things in the world is the look on someone’s face the first...
What exactly IS augmented reality and how can designers introduce it into their marketing and packaging work for instant...
My Trekk colleagues and I have been creating augmented reality experiences for our clients for years — since well before...
By Michael Wilson Now that you know what augmented reality is and how it can add a whole new...
Last week we shared with you powerful new ways to bring print to life during our fifth and final...
Once you’re ready to create your own augmented reality campaign and have given some thought to your audience and...
The best way to comprehend how revolutionary augmented reality is, is to see it up close and personal. In...
Tuesday, June 24, 2014 2 p.m. Eastern (11 a.m. Pacific) Generating text messages with real-time lunch specials as a...
Layar, a Netherlands-based company at the forefront of augmented reality (AR), has created LAYARED Magazine to show off its...
By Aaron Berman If you’ve been keeping tabs on the churning sea of “augmented reality” solutions – you know,...
In today’s digitally saturated world, people yearn for experiences they can touch. As a result, tactile effects on marketing...
This is your last chance to get your hands on the 'Apollo' storybook trilogy, including the latest book –...
The marketing world’s been messing around with QR codes and augmented reality for years now, and seldom does anything...
Join us as M.J., co-founder of AR firm RealityBLU, takes us through the augmented reality creative process step-by-step.
By Amanda Le Our recent free webinar, Augmented Reality Made Easy, was a revelation to many who had never...
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