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Upcoming Webinars
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We have a number of great Webinars planned for you in the upcoming months. From more insights into Sustainability, to ... just you wait and see.
Don`t miss out on the next Webinar! |
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| Past Webinars |
What every designer, print buyer and printer should know about... |
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| The Standard on Varnish and Coatings |
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In this Members Only Webinar, Daniel Dejan, North American ETC Print and Creative Manager for Sappi Fine Paper, brought the myriad design possibilities of varnish and coatings to life. He discussed the advantages and disadvantages of each type of coating, their environmental attributes and factors to consider for choosing the right paper. Attendees received a copy of Sappi’s beautifully printed “The Standard #3” to further illustrate the creative expressions achievable with varnish and coatings … more |
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| Decoding Green Paper |
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Sabine Lenz, founder of PaperSpecs.com, designer, writer and speaker on paper issues and educational topics related to the paper industry, applied her no-nonsense approach to bring attendees a straightforward explanation of green paper terminology. She deciphered acronyms like PCF, TCF, SFI, FSC and PCW in easy-to-understand terms and showed attendees how they can improve their green footprint with every paper purchase they make – confidently specifying paper that meets their environmental and sustainability goals without sacrificing creative vision or marketing power. View Webinar Recording |
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| The Finishing Touch |
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Stuart Slater of POMCO (Philadelphia, PA) brought his passion for helping designers achieve their vision to this Webinar about letterpress, engraving, embossing and foil stamping. He reviewed the basics of the processes, discussed how to approach these techniques as a design element, when to use them individually or combined, how to prepare files and what papers work best so you can maximize the effect to enhance your return on this investment. View Webinar recording. |
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| Managing Critical Color |
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If you’ve ever gotten an unexpected color surprise on press with that perfect image or prepared a print-ready file to save time and money only to end up spending more time and (gulp) even more money to have the printer fix it, you’ll want to listen to Daniel Dejan, North American ETC Print and Creative Manager of Sappi Fine Paper, reveal the critical areas where most of these print challenges are generated and how to avoid them ... more |
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| Greenwashing: Wringing Out the Truth |
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As a print buyer or designer, one of your biggest challenges today is determining which environmental claims are relevant, meaningful and verifiable. In this great session, Scot Case, VP of TerraChoice Environmental Marketing, Inc., reviewed green consumer trends, defined the six sins of greenwashing, discussed effective ways of reaching customers without greenwashing, revealed ways to sell green to everyone and shared the value of independent third-party environmental certification programs … more |
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| Mind Your Color |
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Daniel Dejan, North American ETC Print and Creative Manager for Sappi Fine Paper/North America brought his great insight and practical tips on creating a successful color workflow to this session. He provided invaluable tips for achieving critical color match and dealing with color shifts in different gamuts (RGB, CMYK, Lab), explained expanded gamut printing and discussed the debate over RGB/CMYK workspaces. ... more |
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| Far-sighted Sustainability |
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Marc Alt, president and founder of Marc Alt + Partners led a discussion on how sustainable design practices are moving far beyond their original goals and accomplishments. Alt dug into the paper industry’s accelerating move toward a more far-sighted approach to sustainability and unearthed the shift in thinking about how we design and market products and services. Take a look at the recording. |
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| PANTONE Goe Webinar |
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Bob Finch, Pantone National Sales Manager – Graphics North America guides PaperSpecs members through a review of PANTONE Goe System components. The session provided PaperSpecs members with an exclusive opportunity to evaluate Goe’s merits and pose their questions to a very knowledgeable source. ... more |
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| Impressed with Letterpress |
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With e-mails speeding through cyberspace in mere seconds and the printing industry turning out products faster than ever, let`s slow down for a minute and turn back time. Judith Berliner, owner of Full Circle Press, shares some of her inside tips for a successful letterpress project with us. Judith`s work was featured in several editions of HOW Magazine and various Martha Stewart Weddings editions. ... listen to the recording |
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| Sustainability - Hands On |
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Whether you’re aiming to take small steps to make your projects more sustainable or are aiming for a big leap, our “Sustainability – Hands On” Webinar will help you add clarity and innovation to your print projects. A recognized leader in green design, Brian Dougherty, founding partner of Celery Design Collaborative in Berkley, shared some of his tips and insights with us. ... Listen to the recording.
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| Let's Talk Paper: Uncoated |
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It’s complicated. Paper that is. It can speak softly and calmly or be loud and right in your face. It can be smooth and shiny or enhance your printed piece with its rich texture. Listen to Margie Dana and Sabine Lenz getting into the basics of uncoated paper – from the different finishes and categories to printing tips. ... View the recording.
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| Designing for Digital |
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Many of today’s projects involve unique requirements -- smaller production runs, multiple versions, personalized content, or ‘I need it yesterday’ cycle times. This is where digital printing is an ideal solution.
In “Designing for Digital” PIA/GATF presenters Tracey Ryan and Joe Marin will share with you information on how to create digital output to meet and exceed design expectations. ... more |
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| Sustainability - No smoke or mirrors |
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Everybody is talking about it. Sustainability. Your clients are asking for recycled, SFI, FSC … We all know it is good for the planet, but -- what does sustainability (and those acronyms) really mean and how does it affect our paper choices? Listen (and see the presentation) Liza Murphy, senior manager marketing and business development at the Rainforest Alliance, being interviewed by Sabine Lenz. ...View the recording.
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