The Intricacies of Design:
Why Materials Matter

Every paper used in your printed projects conveys a message. But are your materials saying what you want them to say?

This webinar will show you what you need to know to choose paper that will leave your audience mesmerized. Ready to reach out and touch your audience through tangible design?

Join us on March 23rd as Caleb Kozlowski, creative director at Hybrid Design, shares his strategy for choosing materials that create a lasting impression. Highlights of this presentation include:

  • How materials can be inspired by space.
  • Ways materials can be used to create a desired experience.
  • How haptic paper can assist with learning and memory.
  • Principles for using texture and color.

Bonus Gift

Twenty five attendees of the live presentation will have a chance to receive a copy of Mohawk Maker’s Field Guide.

Live Webinar Details

Date: Thursday, March 23, 2017
Time: 11am PT / 2:00pm ET


Caleb Kozlowski is a California native and true believer in the ideals of the west: working hard, thinking hard, and welcoming new people and ideas. Educated at Art Center College of Design, he’s since worked internationally (Canada, but still) and is now Creative Director at Hybrid Design, a multidisciplinary design studio in San Francisco. In his 12-year tenure at Hybrid he has worked closely with a mess of clients you’ve heard of, and a few you haven’t. A notoriously easygoing curmudgeon, he balances adaptability with a strong point of view, creating work that ranges from unlikely retail art installations to conceptually driven content creation. When unsupervised, he takes long bike rides, climbs rocks and drools over architecture.

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Our webinars are sponsored by leading industry corporations so you can attend for free.
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