Hot off the press, Finch Paper has released a new digital swatchbook. The new Finch Digital Swatchbook follows suit with the Fine and Opaque swatchbooks, themed around digital robots that appear on all of its digital packaging.

The logos on the cover were green foil stamped to give them their reflective appearance. The new book is segmented into five distinct sections.

The first section highlights all of Finch's digital offerings in a quick and easy to read matrix and gives a brief overview of what products are best suited for specific types of digital print engines.

The chart outlines engines that are fully digital, engines with only digital front-ends, laser and xerographic machines as well as high-speed inkjet and color copiers.

Section two introduces all of the Finch Fine digital products, which are FSC certified. The third section covers the Finch Fine iD that is formulated specifically for the HP Indigo press and is also FSC certified.

The fourth segment highlights Finch's Opaque digital offering and the last section is a print sample section that highlights the three major digital print engines (Nexpress, iGen & Indigo) used widely in today's world, on three different grades and weights of Finch digital products.

The entire swatchbook was reproduced on a digital press which is one of the most environmentally friendly ways to reproduce a piece of collateral in today's world. The main body of the book was reproduced on an Indigo 3050.

All that digital technology and responsible forestry, too
"Finch Paper is the best value in paper, and this is just another example," says National Sales Manager Michael Bean. "Not only do you get a great digital product when you buy Finch, you get access to our years of experience in maximizing the capabilities of uncoated paper."

Finch Paper manufactures more than 250,000 tons per year of premium uncoated Finch Fine text & cover, Finch Opaque and Finch Digital papers.

Finch Papers are known for their outstanding brightness, smoothness and print reproduction. The company is also widely regarded for its customer service and its extensive stocking program with more than 500 different items available for immediate shipment coast-to-coast.

Adding to its value, Finch Paper is widely regarded for its responsible care and management of The Nature Conservancy's 160,000 acres of forestland in New York State's famed Adirondack Region.

All Finch Paper products now carry the certified label of the Sustainable Forestry Initiative (SFI) program. Finch Fine text & cover and Finch Fine Digital papers carry both the SFI label and the label of the Forest Stewardship Council, "The Independent Assurance for Responsible Forest Management."

Finch Paper is available through Finch Paper merchants across the country. To locate the merchant nearest you, please visit the "Find A Merchant" directory at www.finchpaper.com, or call Finch Customer Service toll-free at (800) 833-9983.

The new digital swatchbooks and other great Finch Paper promotional samples can be ordered by contacting emurray@finchpaper.com, or calling Finch Sales toll-free at 800-833-9983.

10/31/07