Titled “The Racquet Sport,” the stepped, French-folded, wire-o bound piece shows off the capabilities of the 111 lb. silk cover and 100 lb. gloss text with Toyo UV 4-color process inks, register embossing and some great visual and tactile coating effects.

Continuing the sports theme that unites the marketing materials for all Unisource brands, the ball used for each of the various racquet sports presented serves up the creativity on this promo.

The Matkot ball has a thermochromic coating, which when rubbed (please don’t scratch it) reveals a message. Racquetball partners with a soft-touch coating, and Frontenis sports a UV pearl coating. The UV raised coating aces a Pickleball, while UV matte coating puts a new spin on the old Paddleball.

To request a copy of “The Racquet Sport” promotion, please e-mail uwwmarketing@unisourceworldwide.com.

The product development team set its sights on creating a new label facestock that maintains a premium appearance, and consistently performs well and in all aspects of production, from pressure sensitive laminating and label printing, to diecutting and high speed label application.

“Pressure sensitive converters want stunning label graphics for their brand owner customers, delivered on a North American sourced label paper that meets their stringent quality standards and maximizes operational efficiencies,” said David Diekelman, executive director of sales and business development for specialty papers.

OptiLabel HB joins NewPage’s other label facestock papers, including Sterling Ultra C1S, Oxford HB, OptiPrime Family, OptiTherm and UniTherm.

The five Best of Show winners are: California Academy of Sciences for Evolution at the California Academy of Sciences; Cahan & Associates for TED Program Guide; Toth for Folio No. 3, Pilot New York for The End; and Paper Culture for The Faces of Stationery.

The mobile version of www.versopaper.com features a simple and efficient user interface that provides quick access to Verso product specifications, contact information for the company’s inside and outside sales representatives and investor relations information.

“Future phases of this mobile site will include the ability for our customers to access their own order information and search for available inventory, enabling them to get the information they need to make decisions more quickly, even when they are on the go,” says Mike Weinhold, senior vice president of Sales and Marketing.

To access the mobile version of Verso’s corporate website, just enter www.versopaper.com in your smart phone’s browser.

“We are honored that AIGA has agreed to host this year’s I.D. Annual Design Review,” said Gary Lynch, publisher and editorial director of F+W Media’s Design Community. “The affiliation reflects the true interdisciplinary nature of design and the leadership role AIGA plays in recognizing great design across all disciplines.”

“AIGA and I.D. have been closely aligned in our commitments to showcasing great design—design that intrigues the spirit and works beautifully in meeting the challenges of often difficult problems,” added Richard Grefé, executive director of AIGA.

To learn more about the exhibit, please visit www.aiga.org/exhibit-id-2010-design-review.

Last year, the Postal Service recycled more than 220,000 tons of paper, plastics and other waste.

Recycling containers are locked and feature a narrow opening — about the width of a magazine, so the mail, and customer privacy, is ensured. Photos of the recycling containers and a complete list of participating post offices can be found in the USPS green newsroom and at www.usps.com/green.

On October 7 at TEDx Cincy, videos and live speakers will spark discussion and connection among Cincinnatians. Organized along the theme of Passion, the conference will feature many of the area’s leading thinkers, innovators, artists, philosophers and entertainers.

TEDx Cincy is organized by a partnership led by the LPK design agency and backed by Proctor & Gamble, the Cincinnati USA Regional Chamber and Agenda 360.

“Balance” looks at the footprints of both print and electronic communications – their environmental costs and advantages – and ways to make the best use of both. It educates marketers on ways to make a bigger impact on an audience while reducing the impact on the environment.

The brochure is organized into three comprehensive sections: Working Sustainably – There are many sustainable facts to consider and some are a bit of a surprise; Cycles – examining communications, carbon, paper and computer lifecycles; and Footprints – ideas and information about your footprint.

Key statistics are provided regarding the forest products industry and responsible forest harvesting, carbon emissions, energy consumption, waste disposal such as e-waste, communication lifecycles and much more.

As a special offer for PaperSpecs Pro members, please log in and select “Mill Promotions” to request your copy of Ed #13 Balance.

The satin matte-coated surface offers the look and feel of a genuine photo print. Specially engineered, the surface of these papers combines the advantages of matte and glossy photo finishes for a reflection-free surface that reduces glare while repelling dirt and fingerprints. This sheet’s construction allows it to stand up to the demands of repeated handling, and it is heirloom-quality archival for a lifetime of vibrancy.

Photo Lustre Papers are suitable for a variety of finishing processes including diecutting, scoring, folding, gluing, embossing, debossing, foil stamping, stitching and perfect binding.

Ultra Photo – Photo Lustre Papers are available in 65 lb. and 100 lb. Cover weights in both 18 x 12 and 19 x 13 sheet sizes. The 100 lb. Cover is also available in a 13 x 18 sheet with FlexBind for layflat photo pages. These sheets are RIT and HP Indigo certified.

Designed specifically for products in the collection, the calculator allows up to four products to be simultaneously compared for environmental savings in the areas of trees, water, energy, solid waste and greenhouse gas emissions.

“The updated Curious Collection offering and Environmental Calculator allow customers to communicate the difference they make when choosing environmentally responsible papers,” says Phil Cavalier, vice president of marketing at Appleton Coated.

To view the new colors, environmental calculator and other updated information about Curious Collection, visit www.curiouspapers.com.