Webinars

Upcoming Webinar:
Direct Mail: Pushing the Envelope

59_webinarTuesday, June 4, 2013
2:00 – 3:00 p.m. Eastern
(11:00 a.m. – Noon Pacific)

Need a fresh perspective on how to design great direct mail campaigns? Wishing you could find clear information and a straightforward approach to direct mail?  Our next free webinar has just what you need!

Two of the industry’s most knowledgeable experts, Trish Witkowski (foldfactory.com) and Daniel Dejan (Sappi Fine Paper), will be on hand to identify the most …

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Gift Card Designs that Sell

58_webinarWho hasn’t purchased a gift card? Apparently, not many! The International Card Manufacturer Association says 3.4 billion (with a b!) gift cards were manufactured in 2011

In this free PaperSpecs webinar sponsored by Neenah Paper, Jim Moriarty, vice president of sales for PBM Graphics, and Elizabeth Corbett, director of Sales for New Business Development for Neenah Paper, will offer insights on trends in the exploding gift card market and examples of some of the best …

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Hot New Design Tools for Digital Print

web57-speakerFrom white ink to raised print and textured effects, the quality and versatility of digital printing gets more creative by the second! And if you’re a designer, there’s nothing better than having new ways to communicate brand identities and messages.

In this webinar, industry leading experts S. Erik Toth, owner and creative director at Se Toth Design and Chris Harrold, VP, Business Development, Mohawk, showed us how best to use the newest digital …

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The Beauty of Letterpress

web56-speakerIn the age of photo bomb branding and viral meme marketing (maybe even because of it), we crave the personal, human touch that paper and ink delivers. And nothing delivers that kind of connection … texture … charm … and distinction quite like letterpress printing.

In this webinar Vanessa Kreckel, owner and creative director of Two Paperdolls offered up tips and tricks to maximize designs using letterpress, discussed how you can achieve …

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Composing Your Color Story

jack_bredenfoerderTraditional thinking about building color palettes has placed the emphasis on “the one important color” and “the meaning of individual colors.”

But what if this is exactly the wrong way to go about selecting your color projects?  That’s the question we answered in our last free webinar, “Composing Your Color Story.”

In this webinar, industry-leading expert Jack Bredenfoerder revealed new insights into color theory, provided unique tips and tools for achieving true color expression, …

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